Change is not a decision. It is a process – and it can be measured.
Most change initiatives stall somewhere between the management decision and the everyday work. With Change Insight we measure where people actually are in the process – and what it takes to move them forward.
The decision is made. Then nothing happens.
Management has settled on the decision, communicated it and moved on. Out in the organisation, people are in completely different places in the process: some have not understood why, others do not know how, and some want to but are held back by ways of working that were never changed.
Without knowing where people actually stand, change management becomes guesswork. You communicate more when the real problem is a lack of capability – or run training when the problem is that nobody sees the point.
Change Insight – your change, measured.
Change Insight is our own instrument for measuring change readiness. It is built to understand the conditions in the organisation, support a specific change process and make sure it actually has the intended effect.
See where everyone stands
The survey identifies where the group – and individual people – are in the change process. Efforts can then be aimed at what is actually holding them back.
Find what makes the difference
Correlation analysis between the statements shows which factors drive the change forward. You see which questions are worth prioritising – and which can wait.
Understand the reasons
Open-ended responses add what a scale never captures: worries, practical obstacles and ideas from the people the change actually affects.
How we work with organisational development.
Measure where you are
Change Insight shows where the organisation and the individual groups stand. If you already have an employee survey – ours or someone else’s – we are happy to start from that as well.
Aim the effort
We interpret the results together with your management team and point out what gives the greatest effect to address first – communication, training, leadership support or changed ways of working.
Follow the effect
Follow-up surveys show whether the change is landing. Managers work on their actions in digital action plans, and management sees the whole picture in real time.
Based in Sweden, working across the Nordics and beyond.
Our clients range from companies with fifty employees to global groups. Measurement runs across several countries at once, with the same units and the same time series, and the questionnaires go out in the languages people actually work in – all the Nordic languages, many European ones, and Simplified Chinese. On site when it helps, online when that is enough.
Results speak.
So do our clients.
“The tools we received were very concrete – which makes it easier to improve behaviour over time. I genuinely appreciate what P&M has given the team. I can see a positive change in the group.”
“P&M is not a standard research company. They are genuinely generous with their time and expertise in a way that builds trust. Their HR focus means the surveys deliver more usable insight, easier to connect to real improvement work, than anything I have experienced from other providers.”
“The report – its content and conclusions – is considerably more thorough than anything we have seen before, and will be immensely valuable in our work going forward.”
“Simon has run a workshop for our management team and contributed to our strategy documents. Calmly and clearly, he guided us to the parts that helped us reach a shared view. We now have an even better strategic plan, with culture as a very important part. What our culture means is now put into words and launched across the organisation.”
Tell us what you are facing.
Book a video call with Linda or Simon. An informal conversation about your change – and an honest answer on where we can help and where we cannot.



